trailmark Prototype
Tour
Platform owner Viewing as
Prototype

An interactive prototype — tap around, every button and form works, on sample data. An illustration of the direction, not the full feature set.Interactive prototype · tap anything · sample data.

Campaigns

Email campaigns

Newsletters, registration windows, and re-engagement sends for Switchback Running.Newsletters, windows and re-engagement.

Planned · Phase 5 · Intelligence

All campaigns

Silverpine 50 lottery opens

Registration window · 3 weeks ago · 38% opened

Sent

Come back for the 2027 season

Re-engagement · Scheduled for Oct 14

Scheduled

October trail conditions

Newsletter · 5 days ago · 40% opened

Sent

You haven't finished your entry

Re-engagement · 2 days ago · 33% opened

Sent

Switchback 100 finisher recap

Newsletter · Draft

Draft

Re-engagement funnel

"You haven't finished your entry" · sent 2 days ago

640

Sent

241

Opened

87

Clicked

27

Registered

New campaign · editor preview

Preview

Come back for the 2027 season

Hi Sam — it's been a while since your last Switchback Running race. Registration for next season opens in three weeks, and returning racers get first access to the lottery window.

Platform

Platform Every organization and dollar on the platform. Organizations Tenants, tiers and health. Operations Uptime, queues, incidents and support load. P2

Business

Revenue Platform fees, subscriptions and payouts. P2 Results What runners see after the race.

Prototype pages

Overview Roadmap Features Built like infrastructure
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